Let’s face it; the future is here with us thanks to Artificial Intelligence (AI). AI is undergoing rapid evolution, and this has attracted multiple questions concerning its future. Notably, most industries in the world, including digital marketing industries, will benefit from this paradigm shift in technology, depending on how they embrace it. As it stands, robots seem to be taking over interactive marketing that has traditionally been done by humans. Unlike the use of social media, blogs, and emails for advertising, interactive marketing is customized to facilitate two-way communication with the clients as they link up directly with the organization. This ensures company marketers understand customer preferences, and guide them in making informed choices when making purchases. As Artificial Intelligence takes on a new form, the question is; will robots change the future of marketing?
This is a companion discussion topic for the original entry at https://community.robotshop.com/blog/show/will-robots-change-the-future-of-marketing