Interview With RobotShop’s Mario Tremblay

This interview was taken from [ continues its expansion and becomes one of the “success stories” of tomorrow.Vincent Abry’s blogRobotshop.caMario Tremblay***Mario, you are the founder of an Internet site, *Robotshop.ca, a leader in robotics. Can you tell us about the company, including its inception (which is part of the adventure), and how many employees you have?*****Since RobotShop is primarily a specialized online shop, what are your primary products, and who is your target audience: professional, for specialized equipment; or the general public, for domestic robots and toys? Also, whom do you serve? Quebec, the United States, or the International community?***I noticed that RobotShop has a strong presence in the sponsored links (Google Adwords). Do you have a big marketing budget, and have you developed a strategy for it on the Web?As I have already pointed out, you do not have an affiliate program, which nevertheless could serve as leverage in your online sales. Is this something you plan to initiate in the near future?ForumWiki*****I see on your site that you are now concentrating on these matters, in particular (Specialists in Robotics, Internet Content, and Internet Marketing Strategy, in charge of Purchasing and Inventory Management), which is a good sign. Do you feel the company can develop this quickly? What about your sales, if that is not too delicate a question?***What is your long-term goal, and what are your most cherished wishes concerning RobotShop? Are you looking for exponential growth or a takeover by a big company?RobotShop](http://www.abry.biz/interview-robotshop-mario-tremblay-363)